The general purpose of adverting is to convey a message directly and effectively about a product or service; often the best way to do this is to strip things down to the bare essentials. Minimalism has long been one of the most powerful trends in advertising, and with the broadening dominance of digital media, print ads must speak to their market quickly and efficiently. This post brings together a selection of 20 minimal printed advertisements, stunning examples where less is most certainly more.